white paper from Deutsche Platform: Hybrid TV
Tables of Contents -Overview of Internet & TV -Web TV, IPTV and Hybrid TV -Consumer Electronics and Networking -Types of Hybrid TV -Overview of the various Hybrid TV Packages -HbbTV as a Standard: Origin, Application and Outlook -Display and Use of Web Services on Hybrid Devices -Business Models and Advertising Types for Hybrid TV -Over the Top TV: Important National / International Players -Results of Hybrid End Devices WG...